Forum Posts

reyadhossin1252542
Apr 11, 2022
In Get Started with Your Forum
The dream of every SEO expert is for their pages to appear in the first position of Google... or at least it was until very recently. And it is that Google has introduced a novelty that turns the competition for the best search engine site: the zero position or "featured snippet". Let's see what it consists of and how to get hold of it! Do you want to improve your SEO positioning and also your Inbound Marketing strategy ? Click here and download our free ebook What is the zero position of Google and how to appear What is Google position zero? Google 's zero position or featured snippet is a novelty introduced by the search engine to answer user questions as quickly as possible. This response is displayed in the form of an extract of the information sought, the title of the page where it is found, a URL and optionally an image. Google position zero information can be displayed in three different formats : Paragraph Type : According to a MOZ study, 81% of Google's featured snippets are in this format. It appears above all when the individual email list query to the search engine is a question (what, when, who, which...). List type : present in 7% of cases. It is more common when the query to the search engine includes the terms "has" or "how". Table type : this format appears in the remaining 12% of searches and occurs mainly when the search includes the term "which". Appearing in this position is highly coveted as it implies a huge increase in the number of visits a website receives. According to a study by Hubspot, being in the zero position of Google brings 114% more visits than being in the first "traditional" position. 5 SEO tips to reach Google position zero Pick the right opportunity . Not all Google searches include position zero, and some types are more likely to do so than others. In general, the featured snippets are shown more in response to frequently asked questions and on health, requirements, status, transitional and time, math and finance topics. Answer user questions . The most successful strategy to appear in the zero position of Google is to answer a frequently asked question from users. To get an idea of ​​what users are asking about your industry, you can take a look at the Answer the Public tool. Research the most interesting keywords . Keyword research is part of all SEO strategies, but if your goal is position zero, my recommendation is that you focus mainly on question-type keywords. Here is the list of questions that attract featured snippets according to data from the SEMrush study .
0
0
1
reyadhossin1252542
Apr 09, 2022
In Get Started with Your Forum
Live video on social media is here to stay, and if you don't believe it, take a look at these figures: 80% of people would rather watch a brand's live video than read a blog. 82% prefer live video to social media posts. 39% of executives call a vendor after watching a video. 59% of executives prefer to watch a video than read text. 73% of B2B companies using live video say their ROI is positive. There is no doubt that live videos are one of the audience's favorite content and a very powerful tool to improve the results of your brand. But for your videos to work, you need to learn how to speak effectively. If you have never done it, do not let the cunico pande! These tips will help you gain ease in front of the camera and communicate more effectively. Do you want to know how to create your company channel on YouTube? Improve your notoriety and brand positioning with valuable content. Click here individual email list and sign up for our free course. tips to speak effectively in your direct social networks 12 tips to speak effectively in your live videos 1) Know your audience Which is harder: talking to a bunch of total strangers or people you know well? Surely most people would answer the former. In order to speak effectively and with confidence, you have to know who you are talking to . Therefore, the first step is to research your audience and think about what you are going to contribute with your video. You can even create a "robot portrait" of your ideal viewer and write their name on a post it to keep them in view while you broadcast the video. 2) The important thing is the message The most important question you must answer before you start broadcasting is: what do you want to tell? The heart of your video isn't how you look or your tone of voice, but the message you're going to convey to your audience, so remember that when your confidence falters. 3) Study the best Today there are influencers of practically all topics, which means that we have it very easy to get inspired and learn. Analyze the most popular streamers in your industry and see how they communicate with the audience during their live videos. It is not about imitating them, but it is about analyzing what works and how you can incorporate it into your videos.
0
0
3
reyadhossin1252542
More actions