LinkedIn is one of the best ways for businesses to identify leads and relevant website traffic. But, a lot of people are hesitant to reach out to their leads on LinkedIn. Unlike other social media sites, LinkedIn is used for professional networking and building relationships. Keep reading for tips on how to reach out to prospects on LinkedIn. Optimize Your Personal Profile To successfully reach out to prospects on LinkedIn, you’ll need to optimize your personal and business profiles. If you are personally reaching out to your prospects, your profile must be complete and up to date. If you have missing information, gaps in your work experience, or no profile or cover image, your profile can seem illegitimate. Images Your profile picture is one of the most important features on your page.
You want it to be professional (fun can still be professional!), and you want your face to take up about 60% of the image. Plus, you’ll want to ensure your profile image is up to date, within the past few years. Having Business Phone List a good profile image is important because when you are reaching out to leads, that is the first thing they will see. Next, a cover image is a great place to share more about yourself or your business. The image below is a great example of how you can represent your business on your personal page. When you are crafting the perfect profile, you want to stand out from the crowd. You should make your headline more than just your job title.
You should include a quote you stand by, what inspires you, or an achievement that you have attained. Next, your summary is a chance to tell your story. Here, you can be personable and bring your profile to life. Some so many people do not take full advantage of this area. Finally, when you are adding your experience, you should also include your education, volunteer, certificates, and work experience. Don’t worry too much if you have gaps in your professional experience, we’re human, but it’s important to stay honest.